Opentaps Analytics Ranking Product Categories
With your sale data, opentaps Analytics can help you rank your product categories, so your customers can see the most best sellers first. But what is a best seller? opentaps Analytics takes into consideration several factors when ranking your product category's members, including:
- Value of sales
- Units sold
- Sales of the brand
- Newness of the products
So, it could help you balance showing high value/low volume versus low value/high volume products. In the event several products have similar sales (or no sales), it could help you prioritize based on better-selling brands. Finally, it'll push the newest products in your category higher. All these factors are controlled by parameters which you can use to adjust the relative weights or rankings of each one.